Insider Tips on How to Promote Your Book

Sunday March 20, 2022 from 1 to 4

 

This workshop is open to all.

 

The goal of this three-hour online workshop is to boost writers’ confidence in their own ability to promote their work while having fun and avoiding expensive and time-consuming pitfalls.

You’ll discover that promoting a book does not have to be tedious—it can actually be fun.  And you’ll learn why it’s usually a bad idea to send out a press release.

Tommy will provide one very valuable tip on a great way to instantly attract the attention of a journalist or radio show producer. Having been on the receiving end of many pitches as a journalist, reviewer, and talk-show host for many years Tommy knows what works and what doesn’t.

You’ll also get tips on how to avoid spending money on advertising that doesn’t give you enough bang for your buck, and how to easily overcome procrastination using the  “Five-by-five” method.

More Insider Tips:

• the life-saving napkin
• the Double-E method of always using examples and emotions
• four crucial words to guide you in any interaction with the media, and
• three magic words you can use to improve the quality not only of your publicity but of your writing itself.

 

Tommy Schnurmacher is an award-winning radio talk-show host and raconteur. The Quebec regional rep for the The Writers Union of Canada, he is the author of Are We on Yet? Insider Secrets of How to be Interviewed and other Essential Media Skills. His latest book, a post-Holocaust memoir titled Makeup Tips from Auschwitz: How Vanity Saved My Mother’s Life, was shortlisted for the 2021 Whistler Independent Book Award. Tommy covered the Academy Awards in L.A. thirteen years in a row, and Meryl Streep once stepped on his toes in Beverly Hills. He spent eight days babysitting for John and Yoko and narrowly avoided a war over the lyrics to Give Peace a Chance.

 

Website: talkradiotommy.com

Facebook.com/talkradiotommy

Twitter@talkradiotommy

Instagram@talkradiotommy